Franchise Description
 LQ Management LLC is one of the largest operators of limited service hotels in the U.S. With its La Quinta brand, LQ Management LLC now owns, operates, or franchises more than 650 hotels in the U.S., Canada and Mexico. Since beginning its franchise program in 2001, La Quinta has been one of the fastest growing hotel companies.
AFM, one of North America’s largest multi-brand franchisor and lodging management company, has identified La Quinta’s mid market product and offering as a major opportunity for developers, owners and operators in Canada.
Training & Support
 It takes an enormous amount of working knowledge to handle a busy hotel. That comes from experience that can be duplicated with the right training.
Our training for owners, managers, and staff is detailed, extensive, and designed to help each individual understand, and execute the important aspects of hotel operation.
We are hands-on from before day one, offering a five-day mock training onsite before the opening, where the whole staff will learn everything needed.
Then we stay for up to four days, standing at your side during the opening, ensuring your staff can do their job smoothly and professionally in front of our guests. We even have a computer tech there during the opening process, setting up the computer, staying to make sure it runs properly.
Our corporate training department acts as your ongoing resource. At our national conference, owners and general managers get together for more training, learn about new services, network, and celebrate achievements of exceptional performance.
Our franchise service directors, who must have stringent and extensive levels of experience managing multiple properties, are at your property more than any other franchise company.
They handle no more than 35 properties (the industry average is over 50 properties per rep), and are expected to see their clients face-to-face a minimum of three times a year. Once your agreement is signed, a franchise service rep assists you for the life of the franchise.
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